An example of the latter is when you are registered with an agency.
Paid collaborations on the other hand always require a written contract or agreement or at the very least written terms and conditions. It depends on the brand you are working with. There also has to be a sense of fairness in the exchange, in my opinion.Ĭollaborations based on a gifting exchange for posts may or may not require written contracts. Having a purpose makes all the difference because a lot of effort and focus are required when working for brands especially where a contractual agreement is in place. So whenever I do a collaboration whether gifted or paid, I always think of my purpose in doing so. This depends on whether I really like the product, I want to support the business and if I feel that the gifting exchange is worth all my time and effort. As it’s now my main job, I am focused on paid partnerships but I also sometimes agree to gifting collaborations. Most days of the week I am creating content for brands. That said, let me open a little of my world to you. …volunteering, helping others, working for yourself, getting compensation, for enjoyment purposes, it’s a hobby, making a living, opportunity to create new content… just to name a few. Perhaps the question to ask is why? Why are you hacking into your time? There could be a myriad of answers, many of which are legitimate, for example: Your time creating content whether that be DIY, styling, posting, engaging, or promoting a brand is most certainly not free. We’re on a forward trajectory, never backward with time expenditure. Anything we do whether to better something or to rectify a mistake just claws off more of our time. Time passes without pausing and when it’s passed, there’s no turning it back. We can’t buy more of the time we are given. Time is one of most valuable commodities we have, if not the most valuable. There’s always an exchange: the product for your time. Let me start by saying that there is no such thing as a freebie when it comes to posting on Instagram. You may find this article on brand collaborations useful if you are curious on how these things work on Insta or if you are planning to become an influencer who gets paid to promote brands on Instagram. I have worked with over 180 brands, maybe even 200. I’ve been meaning to write this blogpost for the longest time and share with you some of my experiences to help you understand how it all works. As of the autumn of 2020 being on Instagram has become my main job. This is something I have been doing since the end of 2018.
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